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Thursday, August 23, 2012

Vegan Journey: What does "Forks over Knives" mean?

Throughout my journey, I have been referring to a documentary and book by the name, “Forks over Knives”, which inspired me to start my vegan journey.

When I first heard the title, I couldn’t figure out what it meant. So, when I started reading the book (which is only 55 pages long, and then has 150 pages of recipes), I finally arrived on page 27 and read:

“The fact that so many diseases are dependent on diet is the reason why, for health and healing, it is far better to rely on food (i.e., your fork) than surgery (i.e. the surgeon’s knife). Simply put: forks over knives.”

Their website has so many interesting articles, videos and more. Check it out here.

In the produce business, we have noticed that some endorsements or mentions by celebrities make a huge positive difference on consumer demand. Celebrity chefs and Dr. Oz both have an incredible impact when they mention a produce item on their show, so, when I saw this endorsement from Dr. Oz on the “Forks over Knives” website, I was excited! His thoughts on the documentary?: “I loved it and I need all of you to see it.”

Here is a two minute video to see what it’s all about.

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